In this episode of the Strategy& Insider podcast, we explore the transformative role of behavioral science in healthcare with two distinguished experts from the University of Zurich and the University Hospital Zurich: Prof. Dr. Urte Scholz, a psychologist renowned for her work on health behavior change and stress management, joined by Prof. Dr. Claudia Witt, a physician and expert in digital health, mind-body medicine, and integrative oncology. They discuss how our daily habits and behaviors impact our long-term health, while exploring how using psychological principles in medical practices can improve patient care and management.